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Marriott Sheraton Dallas

Mural Scavenger Hunt

CPR developed a Mural Scavenger Hunt for hotel guests to tie to National Scavenger Hunt Day. The hunt began as a social media campaign and transferred to an on-site activation available for guests. CPR made a list of murals and their locations within walking distance from the hotel for guests to find.

A URL page on the hotel’s site was created for guests due to the popularity of the activation.

Media coverage was garnered in FOX 4 KDFW-TV news, Convention South magazine, Thrillist, Texas Communicators Weekly, and PaperCity.

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